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Author:
jaime
Financial Communication
28/02/2017
Interview by Juan M. Comas in Estrategia Financiera - Nº 346 - February 2017 Jaime Ávila, Director of the agency…
How to communicate an event and make it a media success
21/12/2016
When a client has asked us to organise an event, from a communication point of view, the first thing we…
Do today’s influencers matter for public relations?
04/05/2016
Social networks, apart from becoming new channels of communication, have allowed thousands of people, who until now had little chance…
Communication Agencies – Opinions
06/05/2014
Jaime Ávila Rodríguez de MierGeneral Director of Recursos de Mercado In 1993, there were around 50 public relations agencies working…
Technology has changed, but not the essence of public relations.
26/10/2013
1.- Remember the birth of your agency. Our company was born in the middle of the crisis, in 1993, and…
The success of Public Relations depends on the quality of information.
11/04/2013
EAt a time when there are more than 20,000 communications and public relations agencies in Spain, companies and institutions need…
The Social Responsibility of a company or corporation begins with its relationship with society through communication.
06/11/2011
If taking on a great risk, investing years of effort and large sums of money, to get new drugs from…
“The best way to deal with a crisis is to avoid it”.
06/09/2011
Interview with Jaime Avila, General Director of Recursos de Mercado, in which we address aspects related to the crisis that…
Communication in times of crisis
20/10/2009
We live in times of crisis. In other words, times of change. In situations like the current one, communication takes…
Corporate Social Responsibility
20/02/2005
Since Santander Central Hispano (SCH) presented the Bank's first Corporate Social Responsibility plan at the end of 2002, countless articles,…
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